Have something to say? Build a place to say it… Start a Substack in just one hour!
A friendly, practical workshop for writers, artists, and creative people who want to share their work, find their readers, and create their own little corner of the internet.
Monday, November 16 | 12–1 PM Eastern | Live on Zoom + recording | $50
Remember Blogs? Or Early Instagram? (stares wistfully into the past with longing)
Once upon a time, we'd write things, hit publish, and people would actually read them. We'd connect with interesting strangers, leave thoughtful comments, and gradually become part of one another's lives.
After Instagram started making it impossible to see the people I followed, I began to miss that version of the internet. I missed making friends and showing up to support one another in our creative endeavors!
But over the past couple of years, I've found some of that old magic again on Substack.
If you're unfamiliar with it, Substack is a platform that lets you create your own online publication (much like a blog) and simultaneously send your writing directly to subscribers by email.
Imagine having your own little online magazine, filled with stories, photographs, poems, essays, recipes, or whatever else you're passionate about. Your readers can subscribe for free, and you can offer paid subscriptions if you choose.
One hour to get started
Substack is free to use, but figuring out the platform can feel overwhelming at first. There are settings to navigate, decisions to make, and the inevitable question of what on earth to write first.
I've already spent years learning the platform, making mistakes, and figuring out what works for me. I'd love to help you get started with less guesswork.
In this one-hour workshop, I'll walk you through the process of creating your own publication, step by step.
We'll cover:
Getting started: Create your Substack, choose a name, write a description, and get comfortable with the basic tools.
Finding your direction: Decide what you'd like to share, who you're writing for, and how often you'd realistically like to publish.
Publishing your first letter: Learn how posts work and what you'll need to send your writing out into the world.
Finding your people: Explore a few approachable ways to invite your first readers and begin building a community.
Understanding the possibilities: Learn how free and paid subscriptions work, and how a newsletter can fit into a larger creative practice or business.
By the end of our hour, you'll have the foundations of your own publication in place and a clear path toward sending your first letter.
You can bring your questions, your ideas, and all your beginner-level confusion. We'll work through the essentials together.
A little about me
Hi, I'm Alix Klingenberg! I'm a poet, photographer, and creative teacher, and for the past two and a half years I've been building a literary newsletter and creative community called Earth & Verse.
What began as a place to share my writing, talk about my book projects, and creative practices has grown into a publication with nearly 6,000 subscribers, including almost 300 paid readers.
For the first time in my life, I'm earning meaningful, recurring income directly from my writing. I've also built relationships with thoughtful, engaged, like-minded people from all over the world. Earth & Verse has become a home for my poetry, essays, workshops, and experiments in making a creative life.
I've spent more than a decade teaching creative workshops, and I love helping people move from the idea they've been carrying around for years to the moment when they finally begin.
I can't promise you'll build the same kind of audience I have. That takes time, experimentation, and sustained work. But I can help you create a publication of your own and show you some of what I've learned along the way.
Come make something of your own.
If you’ve been wanting to building a community or creative publication of your own, this workshop is designed to get you over those initial hurdles to begin.
Start a Substack in an Hour
Monday, November 16, 2026
12–1 PM Eastern
Live on Zoom, with a recording for those who can't attend
$50
No prior Substack experience or existing email list required.
Yearly and founding Earth & Verse subscribers receive 50% off with their member discount code.
Yes, I'd love to start my own publication!
I hope you'll join me.
with joy in the endless possibilities,
Alix
